AP Saint Etienne’s Sustainable Packaging Makes National TV Debut

AP Saint Etienne’s new eco-friendly pasta box, developed with Alpina Savoie, recently gained national attention on TV. The redesigned crozet carton uses less cardboard and reduces empty space, all while holding the same amount of pasta.

This innovation aligns with AP Saint Etienne’s commitment to sustainable packaging and minimizing waste, resonating with environmentally conscious consumers across France.

Well done team and congrats for TV debut!